Known for her exquisite tailoring and impeccable finish, the Deryn Schmidt label appeals to woman of all ages, who love to look and feel great, with styles that are de-aging, feminine and flattering. By applying a modern interpretation to classic shapes, and not being driven by trends, ensures timeless investment pieces are created, which can be appreciated today with your existing wardrobe.
All garments are also proudly 100% NZ made and the superior level of finish, detail, feel and fit is another example of the dedication towards the enduring nature and longevity of the garments.
Deryn has a disciplined understanding of the female form combined with a love of tailoring, in-depth industry knowledge and a creative intuition. The result is innovative, intelligent cuts being utilised to flatter, while also adding a point of difference.
Being extremely tactile, Deryn has established a strong preference in selecting natural fibres to design with, which assist in creating a finished garment that both looks and feels great. Her natural love of colour and stand out prints are also evident throughout each collection.
Her passion for the fashion industry started at a very young age, initially learning crafts and sewing from her Nana, before completing a three year degree at Wanganui Polytechnic, graduating with a Bachelor of Fashion and Textiles. Deryn then invested over a decade meticulously working her way up the fashion ladder, targeting fashion houses in NZ and the UK to acquire the skills and knowledge necessary to turn her childhood dream of becoming a fashion designer into reality.
This dream was realised when the Deryn Schmidt label was launched with her debut range for Spring-Summer 2010/11, aptly titled Growth.
Deryn lives and works in Whitby, just 20kms north of Wellington, with fiance Carl, daughter Millicent and son Lars.